The answer to the crossword clue "We’ve rebranded! Now we sell only pens and pencils!" is WRITE AID.
This is a clever clue, as it plays on the word "aid" and the fact that pens and pencils are used for writing. It is also a bit of a pun, as the name "Write Aid" sounds like a real company that sells pens and pencils.
I am not aware of any actual company called Write Aid, but I think it would be a great name for a new brand of pens and pencils. It is a catchy and memorable name, and it conveys the idea that the company's products are high-quality and reliable.
I hope this helps!
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